BioLabTech

BioLabTech is a company specializing in the supply of laboratory and medical equipment for research, diagnostics, and healthcare institutions. It provides comprehensive solutions, including equipment selection, installation, and support, helping clients ensure accuracy, efficiency, and reliability in their work.

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Our focus during the website development was on creating a clear, structured, and professional platform for BioLabTech, a company operating in a complex and information-heavy field. The main objective was to present a wide range of laboratory and medical equipment in a way that is both easy to navigate and informative for different types of users, including specialists, procurement managers, and business partners.

We paid special attention to building a logical and user-friendly catalog structure, allowing visitors to quickly find relevant products, explore categories, and access detailed technical information. The interface was designed to balance clarity and depth, ensuring that even complex data is presented in a clean and understandable way.

Our team handled the full development cycle: from UX research and interface design to front-end and back-end implementation. The website was built on WordPress, providing the client with a flexible and convenient content management system for ongoing updates and expansion of the product catalog.

As part of the development process, we implemented responsive layouts for all devices, optimized performance, and integrated feedback forms to support lead generation. The project was finalized with comprehensive testing to ensure stable operation, fast loading speed, and a seamless user experience across all browsers and platforms.

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Services
UX research & wireframing
UX/UI Design
CMS WordPress
Front-End development
Back-End development
Animations
Feedback forms
QA testing
Technical support
Industry

Healthcare
Medical Equipment
Laboratory Services
Biotechnology
Life Sciences
B2B

Project goals

The main goal of the project was to develop a modern and informative corporate website for BioLabTech that effectively presents the company’s expertise and wide range of laboratory and medical equipment.

A key objective was to create a clear and well-structured product catalog, allowing users to easily navigate through categories, explore equipment, and access detailed technical information. The platform needed to simplify complex content and make it accessible for both specialists and business decision-makers.

Another important goal was to build a flexible and scalable website on WordPress, enabling the client to easily manage and update products and content. The solution also had to ensure responsive design, fast performance, and a seamless user experience across all devices.

Project deliverables
  • UX research and wireframing for the website structure
  • UX/UI design for all pages and interface elements
  • Front-end development with responsive layout for desktop, tablet, and mobile
  • Back-end development and WordPress CMS configuration for easy content management
  • Implementation of animations and interactive elements
  • Integration of feedback/contact forms
  • Quality assurance and cross-browser/device testing
  • Technical support and post-launch maintenance
Team
Project Manager
Rostyslav Loposha
UI/UX Designer
Anna (INCREATE creative team)
Front-End developer
Serhii (INCREATE technical team)
Back-End developer
Serhii (INCREATE technical team)
CTO
Andrii (INCREATE technical team)
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  • 1-1-3
    Max Konovalenko
    CEO
  • team2-2
    Anton Chumak
    Digital Expert
  • team4-2
    Eleonora Vostokova
    Project Manager
  • 5-1-2
    Anna Osedach
    UI/UX Designer
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